March 13, 2024

【Industry Insight】LINETV: Partnering with AI Startups to Boost Live Ad Revenue

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LINE TV is Taiwan’s largest OTT provider of original content, offering popular dramas, variety shows, anime, movies, and BL series. It continues to invest in original content production, with its self-produced series “HIStory” being nominated for the Golden Bell Awards in 2018.

With over 5 million monthly active users, LINE TV continuously seeks innovative approaches to provide better services to its users while balancing commercial revenue and traffic acquisition.

This is precisely the goal of LINE TV in introducing the Spot Live Workstation, expecting to create value through AI and automation!

The Spot team observed: “In the past, due to technical limitations, internet live streaming programs and dramas couldn’t insert ads during breaks, resulting in blank screens. This not only dissatisfied viewers but was also a significant drawback for OTT platforms, losing an important ad monetization spot!”

After the collaboration, the Spot team helped LINE TV resolve technical issues within a week by precisely triggering ad breaks through SCTE-35.

The Spot team mentioned: “Besides LINE TV, we also received official SCTE-35 application certification from YouTube! This means that new media clients can increase live streaming revenue through Spot!”

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Simultaneously, the Spot Live Workstation is equipped with AI intelligence, utilizing AI transcription, AI keyword recommendations, and instant clipping, allowing OTT marketing colleagues to instantly publish a large number of short videos!

Whether it is Taiwanese dramas like “Taxi Driver” or variety shows like “Transit Love”, or even NBA and professional baseball, they are all very suitable.

The Spot customer success team mentioned: “In addition to tool integration, suggestions on operating social media short videos are also industry strategies that Spot shares with clients to grow social media traffic!”

Both parties are looking forward to achieving three major goals through the Spot Live Workstation, including increased ad revenue, OTT subscription growth, and social media traffic growth!

Contact Spot to create success together: https://www.tryspot.app/contact

#LINE #LINETV #chocoNewMedia #LINEVOOM #LINETVOnline #LINEVideoEditing #LINEAds #OTT #TaiwaneseDrama #KoreanDrama #ChineseDrama #BL #VarietyShows #Anime #Movies #TaxiDriver #NewMedia #LiveStreamingMonetization #SCTE35 #LiveStreaming #ShortVideos #TrafficGrowth #Spot #AI #AINewMedia #NewMediaGrowth #AIGC #AITech

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