Professional managers are constantly thinking about how to help companies achieve ESG goals through AI technology!

In the AI boom of 2023, the Taipei Marathon partnered with Spot to redefine the ESG operation model with innovative methods! They not only fully sprinted the Run For Green tree planting project but also provided runners with finishing videos to capture precious memories!

Using Spot AI, the Taipei Marathon automatically produced finish line clips at the moment runners crossed the line. The event ended at 12:00 PM, and by 12:15 PM, all videos were produced and provided to each participant, ultimately increasing the Run For Green tree adoption rate by five times!

In the past, marathon events took up to three days to provide finishing videos due to technical limitations. With Spot, the Taipei Marathon can now complete this in just 15 minutes!

Spot introduced AI image recognition technology to automatically generate finishing clips for each runner at the moment they cross the line. This invites runners to actively participate in the Run For Green tree planting project and realize that every step contributes to reducing carbon emissions and protecting the earth.

For professional managers, this is a success story worth learning from. It demonstrates how Fubon Financial Holdings utilizes innovative technology and sustainable business practices to enhance corporate brand image, winning the hearts of participants and fully sprinting towards Taiwan's 2050 net-zero goal through Run For Green.

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